Launch
New pack, same brew
Tell people the pack changed but the product didn't, with the new pack in every shot.
After a redesign or a rename, loyal buyers can't find the product and think the recipe changed. Every photo on the store and in ads still shows the old pack.
- You put in
- Old pack photo, new pack photo, one line
- You get
- 3 creatives
- Sizes
- 4:5, 9:16
- Works for
- Drinks, snacks, sauces, any relabel or rename
How it works
- Your old pack, your new pack and one line go in.
- An announcement, a scene with the new pack and a story that says the recipe is the same.
- Replace the packs and run it again for every product in the redesign.
Outputs
3 creatives · 4:5, 9:16
